Theme and Sub–Themes of the Conference
The main theme 'Small and Medium Enterprises in the Global
Economy : Opportunities and Challenges' will cover the various sub–themes
under the following areas :
Finance
- Financial Architecture for SMEs : Financing Innovations and Risk Management
- Micro Finance and Financial Inclusion
- Financing Initiatives – Mobilizing Capital through Capital Market Institutions
- Accounting Practices and Standards
Human Resource
- Executive Training and Up–grading Skills – Leadership and Management Practices
- Talent Management and Employee Engagement
- Awareness for Social, Ethical and Environmental Concerns
- Social Security and Welfare of Workers
Marketing
- Establishing Market Linkages for the Global Market
- Explosion of E–Commerce and Online Marketing
- Branding, Customer Engagement and Establishing Market Identity
- Environment and Green Marketing
Entrepreneurship, Technology, Production and Operations
- Small Business Entrepreneurship and Entrepreneurship Education
- Upgrading Technology at Plant Production Level
- Product Standards and Total Quality Management
- Information Technology in Production and Processes